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Joggers – Black

R499.00 R249.50
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Tank Top – Stone

R320.00 R160.00
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Shmoogel Dress

R699.00 R349.50
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Hi-Low T

R449.00 R224.50

Our Story

Your life is hectic. 

We know that your day-to-day is a perpetual juggling act. You want to do things right, conquer the things you do and do them well all the while trying to find time for yourself among the demands of work, studies and family. 

As if that isn’t enough, it’s constantly being confirmed right back at you that it is indeed not enough! Do more yoga, eat more protein, eat less carbs, be mindful, listen to this 2-hour podcast on how you should be meditating, work smarter, work harder. It’s a list of tasks designed to make you feel like what you’re doing is never enough.

We say “do you”. You might not be able to escape the never-ending chores of life but if you’re going to do them, gosh darn it be comfortable!